The biggest recent movements in Local Search have come from Google My Business. There are clear indicators that changes made by Google will continue.
Your GMB now generates 25% of the signals which decide your local pack positions. This makes it vital to ensure the key information is correct.
Reviews are rising in importance, as Google treaats them as an indicator of trust.
Although in decline, other traditional factors still have major relevance. These will include Links, On-Page SEO, Citations, User Behaviour, and Social Media.
How can you keep on top of this?
Start with our FREE Performance Report
The report will give you a quick overview of your current profile on Google and within a number of local directories.
Or talk to us about a complete audit together with improvement action on your Local NAP data.
Our Listings Management is both effective and very affordable.